Assuredly Rebrand
Upgrowth partnered with Assuredly to rebrand and create a new visual identity to support their goal of becoming the go-to brand in the cyber security assurance industry.
Assuredly Rebrand
Upgrowth partnered with Assuredly to rebrand and create a new visual identity to support their goal of becoming the go-to brand in the cyber security assurance industry.
What we did.
Assuredly is a cyber security assurance start-up with a SaS platform that enables security professionals and companies of all sizes to easily assess the security of their business.
We revamped Assuredly’s visual identity to reflect the simplicity of their platform, and highlight the expertise and guidance that the brand brings to the complex world of cyber security — an industry that’s often filled with messages of doom and gloom and brands that overpromise and underdeliver.
We delivered a set of brand guidelines, website templates and product images to help the Assuredly team roll out the new visual identity across their marketing collateral.
Creating branded web templates.
We created several core web page templates with the new branding applied and redesigned the layout to help the Assuredly team restructure the content in a digestible way that was easier to scan through. Since there was already a wealth of content on the current website, having the templates provided guidance on the length and type of copy that would help funnel the audience through the website.
Showcasing the product features.
To better showcase the main features of the Assuredly platform, we delivered a suite of eight product images that could be used across the website, pitch decks and other marketing collateral. We focused on creating compositions with the new branding applied and with simplified versions of certain screens in the platform. Each component within the product image one can be mixed and matched to create new compositions as needed.
Some of our other work.
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